Celebrating the people behind British small businesses
 

How SMEs can attract Gen Z

 

The freshest generation of talent – Gen Z, those born between 1995-2004 – are filtering into the jobs market and are looking for their first role. Brett Hill, managing director at The Health Insurance Group highlights how SMEs are in a great position to attract the best of this latest …

The rise of pop-up shops and how they can help your business

 

Craig Pannozzo is general manager of Gazeboshop, a supplier of gazebos and marquees. Since its beginnings in 2005 the company has helped hundreds of businesses prepare their stands for indoor and outdoor events. He explains how pop up shops can help your business grow.   This month it was revealed that over …

Are your customers listening to you?

 

Radio used to be one of the main channels considered in marketing and advertising plans, but nowadays, especially for small businesses, it can be forgotten. Aaron Matthews, founder and Executive Producer at Creative Fix, a London based creative production company specialising in audio advertising, explains why it’s still an important …

Storey, British Land’s flexible workspace brand, celebrates successful first year

 

Storey, British Land’s flexible workspace brand, is celebrating its first birthday this week having expanded rapidly across London since it launched last year. Established to meet the needs of small businesses that have outgrown co-working arrangements – and larger businesses seeking extra capacity on more flexible terms – Storey is …

The top five field marketing tips

 

Field marketing, a traditional discipline in direct marketing, allows for a two-way communication that brings your brand to life and puts your messages in front of customers at targeted field locations like supermarkets, local events or festivals. Marta Gorka, digital marketing and communications specialist at Skyline Whitespace,  shares her top 5 field …

How to promote your business: the ultimate freelancer toolkit

 

It’s no surprise that so many people with sought-after skills go freelance. Whether you’re a designer, make-up artist or journalist, being your own boss brings with it the benefits of flexible hours, mobile working and the ability to pick and choose the jobs you take on. But these perks are …

7 ways to make your membership cards more memorable

 

Groucho Marx famously said he didn’t want to belong to any club that would have him as a member – but maybe if he had been given a better membership card he would’ve changed his mind? Here are 7 ways to make membership cards that customers are proud to own. …

Where to go for every element of your business’s rebrand

 

Image source Here at SBH HQ we know that creating a brand for your business is really important if you want your customers and potential customers to remember you when it comes to making those all-important purchasing decisions. Creating a strong brand makes you recognisable, it helps customers pick you …